diff --git a/storefront/templates/storefront/product_detail.html b/storefront/templates/storefront/product_detail.html
index d88686f..460950b 100644
--- a/storefront/templates/storefront/product_detail.html
+++ b/storefront/templates/storefront/product_detail.html
@@ -28,6 +28,10 @@
                 <input type="submit" value="Add to cart">
             </p>
         </form>
+        <p>
+            Want your coffee automatically delivered?<br>
+            <strong><a href="{% url 'storefront:subscription-form' %}">Subscribe and save 10% &rarr;</a></strong>
+        </p>
     </section>
 </article>
 {% endblock %}
diff --git a/storefront/templates/storefront/subscription/confirmation.html b/storefront/templates/storefront/subscription/confirmation.html
index 8f7ff27..87726b4 100644
--- a/storefront/templates/storefront/subscription/confirmation.html
+++ b/storefront/templates/storefront/subscription/confirmation.html
@@ -4,7 +4,7 @@
 {% block content %}
 <div class="site__banner site__banner--site">
     <h1>Subscriptions</h1>
-    <h4>SUBSCRIBE AND SAVE</h4>
+    <h2>Subscribe and save 10%</h2>
 </div>
 <article>
     <h1>Review your subscription</h1>
diff --git a/storefront/templates/storefront/subscription/create_form.html b/storefront/templates/storefront/subscription/create_form.html
index 79b56dd..779f03f 100644
--- a/storefront/templates/storefront/subscription/create_form.html
+++ b/storefront/templates/storefront/subscription/create_form.html
@@ -8,7 +8,7 @@
 {% block content %}
 <div class="site__banner site__banner--site">
     <h1>Subscriptions</h1>
-    <h4>SUBSCRIBE AND SAVE</h4>
+    <h2>Subscribe and save 10%</h2>
 </div>
 <article>
     <header>
diff --git a/storefront/templates/storefront/subscription/done.html b/storefront/templates/storefront/subscription/done.html
index b6a6f66..5e011d5 100644
--- a/storefront/templates/storefront/subscription/done.html
+++ b/storefront/templates/storefront/subscription/done.html
@@ -8,7 +8,7 @@
 {% block content %}
 <div class="site__banner site__banner--site">
     <h1>Subscriptions</h1>
-    <h4>SUBSCRIBE AND SAVE</h4>
+    <h2>Subscribe and save 10%</h2>
 </div>
 <article>
     <section>
diff --git a/storefront/templates/storefront/subscription/form.html b/storefront/templates/storefront/subscription/form.html
index 0ac2452..9e099ef 100644
--- a/storefront/templates/storefront/subscription/form.html
+++ b/storefront/templates/storefront/subscription/form.html
@@ -8,7 +8,7 @@
 {% block content %}
 <div class="site__banner site__banner--site">
     <h1>Subscriptions</h1>
-    <h4>SUBSCRIBE AND SAVE</h4>
+    <h2>Subscribe and save 10%</h2>
 </div>
 <article>
     <section>
diff --git a/storefront/templates/storefront/subscription/payment.html b/storefront/templates/storefront/subscription/payment.html
index 99e4599..52f9199 100644
--- a/storefront/templates/storefront/subscription/payment.html
+++ b/storefront/templates/storefront/subscription/payment.html
@@ -9,7 +9,7 @@
 {% block content %}
 <div class="site__banner site__banner--site">
     <h1>Subscriptions</h1>
-    <h4>SUBSCRIBE AND SAVE</h4>
+    <h2>SUBSCRIBE AND SAVE 10%</h2>
 </div>
 <article>
     <form id="payment-form">